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Nike write the future director

27.12.2020
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A Nike preview and interviews with the director and stars including Wayne Rooney for their three-minute 'Write the Future' World Cup film, created by ad agency Wieden+Kennedy Amsterdam Source The epic three-minute “Write the Future” film takes people on a journey that dramatically captures that one moment when headlines are written from a single pass, or one strike can bring a nation eternal happiness, while bringing others to their knees. For ‘Write the Future’ by Nike, we at MassiveMusic helped with music supervision and licensing, remixing ‘Hocus Pocus’ by Dutch band Focus. Round up the superstars, put them in a bit of cinema courtesy of Babel-director Alejandro González Iñárritu and score a viral coup against their age-old rival, and official World Cup sponsor,

19 May 2010 Gonzalez Inarritu directs an elite cast of characters for Nike's World Cup Write the Future campaign. Director: Alejandro Gonzalez Inarritu.

Nike's “Write the Future” campaign, seen throughout the world in a 3 minute television commercial, can also be experienced in outdoor billboards and 3D  How could Nike dominate the world's biggest football tournament without being an official sponsor? 'Write the Future' was more than an epic film, it was a digital platform to help and inspire fans around the Associate Creative Director Nike: Write the Future. One word: Epic! With the plethora of spots circulating in the build-up to the FIFA. by shots on 21st May 2010. This article was created 

Nike's three-minute "Write the Future" epic, starring soccer superstars Didier Drogba, Wayne Rooney and Cristiano Ronaldo, set a new record for most views of a viral video ad in its debut week, according to web video analytics company Visible Measures.

Getting the right director to pull off a piece with the epic scale and range of “Write the Future” was somewhat important. There aren’t many directors around who could have done what Alejandro Gonzalez Inarritu managed to do, and with such beauty and authenticity. When the script was sold, NIKE - Write The Future. Directed by Alejandro Gon Cool ad of the past. Tango - Ray Gardner. The Independent. Truth matters. Sexy ad of the week. Super Sexy CPR - Fortnight Li Ads of the week. Santander Rio - adidas - Das Han Viral of the week. Liquid Mountaineering. 05/02 - 05/09 (2) 04/25 - 05/02 (3) The epic three-minute “Write the Future” film takes people on a journey that dramatically captures that one moment when headlines are written from a single pass, or one strike can bring a nation eternal happiness, while bringing others to their knees. A Nike preview and interviews with the director and stars including Wayne Rooney for their three-minute 'Write the Future' World Cup film, created by ad agency Wieden+Kennedy Amsterdam Source This ad merges cinematography and advertising into one cohesive and world-class mix of slow-motion sporting excellence and lens flares. Normally this medium and release strategy wouldn’t be considered ‘guerrilla marketing’, however, Nike doesn’t sponsor the World Cup; Adidas do.

How could Nike dominate the world's biggest football tournament without being an official sponsor? 'Write the Future' was more than an epic film, it was a digital platform to help and inspire fans around the Associate Creative Director

Continuing our unique relationship with Nike, we have collaborated with our old friends at Wieden+Kennedy, Amsterdam and director Alejandro Gonzalez Inarritu  

For ‘Write the Future’ by Nike, we at MassiveMusic helped with music supervision and licensing, remixing ‘Hocus Pocus’ by Dutch band Focus.

Round up the superstars, put them in a bit of cinema courtesy of Babel-director Alejandro González Iñárritu and score a viral coup against their age-old rival, and official World Cup sponsor, With the semifinals afoot and millions of embittered fans looking for someone to blame, a curious backlash has begun and the verdict is in: Nike’s Write the Future campaign is officially cursed.

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